essay assignment on social media
Contrary to the notorious opinion that now people have completely forgotten how to read, we will object that they read – posts on social networks. Statistics show that 85% of people read texts and pay attention to them. We hope now it is clear why it is so important to write and surprise your followers?
If you still have doubts about this, then here are a couple of arguments for writing on the Web:
content influences decision making. In the application, you cannot conduct a live dialogue with the interlocutor. Therefore, you cannot use proven sales leverage. The text does this in an online and offline format. Checked;
content builds trust and expertise. Thus, causing the desire to buy goods from you;
the content supports the path of purchase from the dream and desire to possess, which crept into the subconscious to “I received the product and leave a review”;
content helps to make upsells;
content is a profile asset. If your texts are laconic, bold, eye-catching, and carry a clear message, then your blog will be much easier to promote and monetize.
These facts are enough to motivate you to write a post.
With the help of texts, we can “hook” subscribers to our content. For example, if we publish useful posts, people remain our subscribers to receive useful information from us over and over again. If we publish funny stories, people remain our subscribers to entertain themselves on long winter evenings. If we arrange a virtual series in our account, then people remain our subscribers to find out how the matter ended.
To write interesting posts, it is important to understand who your target audience is, what problems and desires they have, as well as what language they are used to speaking. Of course, it is important to leave room for emotional materials, written under the influence of this or that event, which could not leave you indifferent.
If you are writing for your colleagues and experts, then you can use professional slang and terms in the text. If you are writing for ordinary people, not professionals in your field, then all terms should be replaced with simple, understandable explanations.
The easiest way to check if your post is clear is to read it to a friend who is far from your topic and ask if he understood what it was about.
Human attention is a fickle thing. We are always distracted by something. Therefore, it is better to make posts on Instagram as specific as possible to grab attention and keep it until the end of the text.
Do not try to cram in one post a detailed story about all the events of the day or all the benefits of your product. It will still not work to write about everything in detail – on Instagram, the post is limited to 2200 characters. The result will be a “piece” that does not give the reader anything valuable but only confuses.
It is better to choose one topic and cover it in detail. If you still want to talk about all the events of the day or all the benefits, then use the list format with a shortlist of items.
So, there are a few rules on social media. I hope that you enjoy writing texts!